Here are a few exciting things happening at Perrone Group.

Perrone News

Kelly Anderson, Director of Annual Giving recently announce a partnership between ONU and Perrone Group in FY’15. Our involvement will include: strategy, copy, graphic design, direct mail execution and response analytics.


McMurry University has chosen Perrone to assist their FY’15 annual giving effort. Jackie Underwood, Director McMurry Fund has asked us to provide strategy, calendar development, direct mail production, and email templates.


As a proud sponsor of The Annual Giving Network, the Perrone Group is delighted to offer you a $25.00 discount on registration for the AGN featured webinar:

Leadership Gifts for Annual Funds – Build Your Donor Pipeline!

Register today! **Be sure to use your Perrone Group promotional code: PG25AGN for $25.00 OFF! **

Date of Webinar: May 6, 2014

Time: 1pm Eastern

This insightful webinar will be instructed by Lacie LaRue, Senior Director of Annual Giving at Oregon State University Foundation.


The Annual Giving Network is offering a $50 discount on the registration fee for AGN’s May 6th webinar. Register before April 17th and take advantage of AGN early bird savings for an additional $50.00 OFF!

Wow, that’s a $75.00 savings!

We hope you have the opportunity to participate in this webinar focusing on such an important topic.

Continue reading…


Perrone Group will be exhibiting at the Senior Annual Giving Conference in Phoenix, AZ, on May 7-9, 2014.

Paul Barry will be presenting on the topic: Direct Mail in Annual Giving

Because direct mail is key component of any successful annual giving program, this session will focus on increasing direct mail customization, assuring direct mail is well-integrated with other fundraising channels, and exploring segmentation and testing to maximize your return on investment.

For more information on the Conference visit: http://www.case.org/Conferences_and_Training/SAGP14/Registration.html


Lola Mauer, Director of Annual Giving at Ball State University and Kelly Minichello of Perrone Group collaborate on BSU’s solicitation strategy for the new fiscal year.


March 26 Presbyterian College, Clinton SC
Perrone Group will be conducting a direct mail workshop for the annual giving staffs of Presbyterian College and 5 other area schools.  The half day event is hosted by Beth Braxton, VP for Advancement and Matt Cain, Director of the Annual Fund for Athletics

Continue reading…


Kelly Minichello will be exhibiting at the 2014 Northeast Annual Giving Conference Thursday - Friday, March 20 & 21, 2014 at Pace University in Pleasantville, NY. Once again, Perrone Group is proud to sponsor this annual event!

For more information on the conference, visit: http://www.neagc.org


Perrone Group is happy to announce our partnership with Ball State University through 2017. Perrone will provide strategy, calendar development, copy writing, graphic design and execution of all direct mail and e-mail solicitations to increase alumni participation.

In addition, Perrone will be involved in the development and implementation of the 2014 Ball State Campaign for Athletics.


We are pleased to be working with Buena Vista University. Perrone will provide strategy, copy writing and graphic design for the Alumni Spring Appeal.


Paul Barry, President of Perrone Group will be presenting at the CASE District VIII Conference in Vancouver, BC. on February 12-14, 2014 on the topic of
“Direct Mail Success: Not As Difficult As You May Think”.

For more information on the Conference visit:
http://www.case8conference.org/registration/


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