Here are a few exciting things happening at Perrone Group.

Perrone News

We’re very excited to announce that the University of Utah College of Humanities has chosen Perrone Group to assist in the creation and execution of their FY’15 annual giving efforts. We will be assisting Peter Moes with planning and tactical implementation of direct mail appeals throughout the coming year.

University of California Santa Cruz has chosen Perrone Group to assist in their FY’15 annual giving effort. The Perrone team will be working closely with Howard Heevner, Pete Ragias and Annie Warr on strategy, execution and analysis of their FY’15 annual giving solicitations.

We are excited to announce Arizona State University Foundation has chosen Perrone Group to help with strategy, execution and analysis of their FY’15 annual giving solicitations. We’ll be exploring ways to enhance retention, build a donor pipeline while introducing more impactful messaging and segmentation. 

“I’ve always been impressed with Perrone Group so, after a recent staff restructure, I felt it was time to bring them in.  We’re looking for Paul and his team to challenge us with the introduction of new techniques to build on our past success. They’ve been tasked with helping us build a stronger donor pipeline, a more robust testing program while introducing a more thoughtful approach to our solicitations.”
—Shad Hanselman, Executive Director of Annual Giving Programs at the ASU Foundation

July 24 University of North Carolina, Chapel Hill

July 17 Eastern Washington University
Paul Barry has been invited to speak at the Northwest Annual Giving Seminar hosted by Eastern Washington University.

May 20 Buena Vista University, Storm Lake IA
Paul Barry will be participating in a full day of FY’15 planning with the BVU annual giving team. BVU joined Perrone Group mid-way thru FY’14 so this will be our first opportunity to offer suggestions an entire year’s strategy.

May 21 Creighton University, Omaha NB
Kelly Ptacek, Assistant Vice President, Advancement Services and Development Programs and Brian Diss, Director of Annual Giving invited Paul and Chriss DiBona, Perrone Group’s Director of Client Service to assist in the planning of Creighton’s FY’15 solicitation calendar.

June 12 Ohio Northern University, Ada OH
Kelly Anderson, Director of Annual Giving at ONU recently announced ONU’s decision to partner with Perrone Group in FY’15. Paul will be joining Ms. Anderson and her team to identify goals, targeted constituencies and messaging for the new year, as a part of this new relationship.

June 19/20 Arizona State University Foundation, Tempe AZ
The ASU Foundation recently announced their selection of Perrone Group as a direct marketing partner in FY’15. Paul Barry and Chriss DiBona will join Shad Hanselman, Executive Director of Annual Giving, Tiffany Antor Assistant Director of Annual Giving and Raheel Khan, Project Manager, as well as, other members of the ASU Foundation development and marketing communications teams in the analysis of past efforts, the enhancement of current solicitation efforts and the introduction of a formal testing program.

Kelly Anderson, Director of Annual Giving recently announce a partnership between ONU and Perrone Group in FY’15. Our involvement will include: strategy, copy, graphic design, direct mail execution and response analytics.

McMurry University has chosen Perrone to assist their FY’15 annual giving effort. Jackie Underwood, Director McMurry Fund has asked us to provide strategy, calendar development, direct mail production, and email templates.

As a proud sponsor of The Annual Giving Network, the Perrone Group is delighted to offer you a $25.00 discount on registration for the AGN featured webinar:

Leadership Gifts for Annual Funds – Build Your Donor Pipeline!

Register today! **Be sure to use your Perrone Group promotional code: PG25AGN for $25.00 OFF! **

Date of Webinar: May 6, 2014

Time: 1pm Eastern

This insightful webinar will be instructed by Lacie LaRue, Senior Director of Annual Giving at Oregon State University Foundation.

The Annual Giving Network is offering a $50 discount on the registration fee for AGN’s May 6th webinar. Register before April 17th and take advantage of AGN early bird savings for an additional $50.00 OFF!

Wow, that’s a $75.00 savings!

We hope you have the opportunity to participate in this webinar focusing on such an important topic.

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Perrone Group will be exhibiting at the Senior Annual Giving Conference in Phoenix, AZ, on May 7-9, 2014.

Paul Barry will be presenting on the topic: Direct Mail in Annual Giving

Because direct mail is key component of any successful annual giving program, this session will focus on increasing direct mail customization, assuring direct mail is well-integrated with other fundraising channels, and exploring segmentation and testing to maximize your return on investment.

For more information on the Conference visit:

Lola Mauer, Director of Annual Giving at Ball State University and Kelly Minichello of Perrone Group collaborate on BSU’s solicitation strategy for the new fiscal year.

March 26 Presbyterian College, Clinton SC
Perrone Group will be conducting a direct mail workshop for the annual giving staffs of Presbyterian College and 5 other area schools.  The half day event is hosted by Beth Braxton, VP for Advancement and Matt Cain, Director of the Annual Fund for Athletics

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