Perrone News: September 2011

Rochester Institute of Technology has chosen Perrone Group to provide the strategic planning and tactical implementation of all large-scale direct mail and e-mail solicitations for The Fund for RIT. The announcement came at the conclusion of a summer-long search of qualified firms with a history of annual giving direct marketing success. Our partnership will focus on donor retention, increased giving, young alumni engagement and overall alumni participation.

NYU-Poly Polytechnic Institute of New York University recently selected Perrone Group to provide development and implementation of a comprehensive direct mail strategy to complement overall fundraising efforts during FY’12. Perrone Group will provide strategic planning and tactical implementation of direct mail and email appeals to solicit unrestricted support of the Polytechnic Fund and Promise Scholarship Fund.