Here are a few exciting things happening at Perrone Group.

Perrone News

The University of Arizona recently selected Perrone Group to provide development and implementation of a direct mail strategy to complement overall fundraising efforts for the balance of FY’12.


Ave Maria University has partnered with Perrone Group to develop and implement a comprehensive integrated direct marketing strategy that will drive participation in their annual giving program.


Our employees recently donated several turkeys to the Community Food Pantry of Braintree MA. This volunteer based organization provides food and other charitable donations to less fortunate families in their time of need. In addition, the Food Pantry also provides services such as the “Adopt-A-Child for Christmas” program.  Kelly Minichello, Perrone Group’s Director of Business Operations coordinated the effort to have the turkeys delivered in time for the Thanksgiving holiday. “This marked the second consecutive year we’ve supported the Food Pantry. I’m delighted we can help support the wonderful work they do.”
For more information: www.braintreefoodpantry.org


Northeastern University, Boston, MA has contracted with us to develop an aggressive annual giving campaign focused on alumni participation. The integrated direct marketing strategy will include a series of direct mail, email and PURL solicitations built around the theme – I Am Northeastern.


Sacred Heart University has chosen us to develop a series of direct mail and e-mail appeals to increase average gifts, enhance renewal rates and drive overall alumni participation for SHU’s annual giving program.


NYU-Poly Polytechnic Institute of New York University recently selected Perrone Group to provide development and implementation of a comprehensive direct mail strategy to complement overall fundraising efforts during FY’12. Perrone Group will provide strategic planning and tactical implementation of direct mail and email appeals to solicit unrestricted support of the Polytechnic Fund and Promise Scholarship Fund.


Rochester Institute of Technology has chosen Perrone Group to provide the strategic planning and tactical implementation of all large-scale direct mail and e-mail solicitations for The Fund for RIT. The announcement came at the conclusion of a summer-long search of qualified firms with a history of annual giving direct marketing success. Our partnership will focus on donor retention, increased giving, young alumni engagement and overall alumni participation.


As summer drew to a close, several of our employees enjoyed a day on Cape Cod before the busy fall season arrived. Lots of hot dogs, burgers and other typical summer fare were enjoyed by all.


Our summer series of free workshops concluded with sessions at Sacred Heart University, Fairfield CT and University of Massachusetts, Amherst MA.


Our client roster continued to grow this summer as four new clients (Anna Maria College, Polytechnic Institute of New York University, Rochester Institute of Technology and University of Georgia) accepted proposals to partner with us.


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