Here are a few exciting things happening at Perrone Group.

Perrone News

Perrone Group is proud to sponsor the CASE District I Conference for the 18th consecutive year. Paul Barry, President of Perrone Group will be exhibiting at the conference in Boston, MA from Jan 30–Feb 1, 2013.

For more information on the Conference visit:
http://www.caseone.org


Iona College recently announced their decision to partner with Perrone Group in FY’13. Our initial responsibilities will be strategy, calendar development, graphic design, copy and execution of all direct mail and e-mail solicitations. We will be working closely with the entire Iona Advancement team: Paul Sutera, Senior Vice President for Advancement and External Affairs; Kristen Mengold, Vice President for Advancement; Nancy Patota, Assistant Vice President, Advancement Services and Kimberly Winfield, Annual Giving Associate.


We are Marshall – We are thrilled!
Perrone Group is very happy to include Marshall University to our expanding list of client relationships. Christine Anderson, Assistant Vice President for Development and Griffin Talbott, Annual Fund Director worked with us this past summer to create a Stewardship “Thank You” piece for FY’12 donors. Ms. Anderson commented, “The response to this initial piece has been extremely positive. We’re excited to work with Paul and his team to strengthen our program in the coming year.”


Perrone Group will assist the Washington State University Foundation with the creation and execution of a series of direct marketing campaigns focused on two unique constituent groups: Graduates of The Last Decade and Parents. Initial creative is already underway. Go Cougs!


Paul Barry, President of Perrone Group will be presenting at the CASE Conference in New Orleans on November 14-15, 2012 on the topic of
Personalization That Matters: Getting Beyond One-Size-Fits-All.

For more information on the Conference visit:
www.case.org/Conferences_and_Training/SAGS13.html


Paul Barry, President of Perrone Group will be presenting at the CASE Conference in New Orleans on November 12-13, 2012 on the topic of
Direct Mail: Getting it Opened. Getting a Gift.

For more information on the Conference visit:
www.case.org/Conferences_and_Training/SAGS13.html


Paul Barry will be speaking at the University of Maryland on October 25th on the topic of “Annual Fund Solicitations: Crafting an Effective Direct Mail Strategy”

 


We are happy to announce that Florida State University Foundation has decided to partner with Perrone Group for all of their Annual Fund direct mail efforts in 2013.


(Left: Daniel Krueger, Assistant Director of Annual Giving Center: Paul Barry, President Perrone Group Right: Perry Fulkerson, Vice President for Central Development)


If You’re Happy With Your Results, Your Doing Something Wrong!

Workshop dates:
June 19th –  Iona College
June 23rd –  Villanova University
July 10th –  Western New England University
July 12th – Northern Illinois University
July 17th –  Portland State University
July 19th –  Washington State University
July 25th –  Quinnipiac University


Email .(JavaScript must be enabled to view this email address) to request a copy of the Direct Mail Workshop powerpoint presentation.


This summer Perrone Group will conduct a series of FREE comprehensive half-day workshops designed to improve annual giving direct mail performance. Beginning in June, we will offer 7 of these workshops in locations across the country.

Each workshop is a fast-paced look at how to improve your bottom-line results. We will focus on the key elements required for direct mail success and provide you with countless tips and techniques you can easily implement to improve program performance.

Continue reading…


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